This young man, originally from London, Ontario, was raised in Stratford, Ontario, where he participated in sports like hockey and soccer. His early love for music was sparked by watching the drummer during church visits. He once said, “Ever since I can remember, I’ve always loved music.” This passion led him to teach himself to play the piano, guitar, and trumpet, while also taking drum classes.
Despite financial difficulties, his mother was his greatest supporter, posting videos of him performing soul covers on YouTube. She couldn’t afford drum kits, but she got him drumsticks so he could drum on the ground. At twelve, he placed second in a local talent competition with a performance of Ne-Yo’s “So Sick.” His mother shared the footage on YouTube, showcasing her commitment to his potential.
As his musical talent blossomed, his luck changed. He earned nearly $3,000 busking in front of a Stratford theater and singing pop songs while brushing his teeth. This money allowed him to take his family on their first Disneyland vacation, a dream come true. Now, he could afford to order anything in a restaurant without worrying about the cost.
Reflecting on his past, Justin Bieber acknowledged that although his family didn’t have much money, he had a happy childhood. His humble beginnings gave him a profound respect for money.
Justin’s grandfather, Bruce Dale, remarked that despite his talent and hard work, Justin remained a good kid who rose to prominence in the music industry. Scooter Braun, a music industry rising star and party promoter in Atlanta, discovered Justin’s YouTube videos. Initially searching for another YouTube sensation, Braun was captivated by Justin’s vocal talent. Determined to find him, Braun tracked down a busking video, located Justin’s school, and persistently contacted his mother.